About

Philip Reitsperger works in the areas of communication strategy and brand/product development.

As a designer and researcher, Philip positions himself at the edge of thinking and creation. He develops identities, ideas, concepts and market positioning for communication, brands, places, and products. He is a partner at the Viennese design studio Identity Lab and Senior Design Strategist at Studio INTO in London.

Latest projects include the strategic consulting for an event encouraging European identity, design research for a Bangkok based multi-purpose building, the development of an interactive research tool for passenger transportation in Cairo, and the strategic consulting and lead of the innovation department at a German printing company. One of his projects was awarded the Europe State Award 2017.

Throughout the past years, Philip has worked with clients from various places and industries, inter alia UK, Norway, Japan, the US, Ireland, Germany, Israel, and Russia. Philip holds a Mag. art in Graphics and Advertising from the University of Applied Arts Vienna and an MA in Innovation Management from Central Saint Martins London. He is a PhD student in the Design History and Theory Department of the University of Applied Arts Vienna.

Services

Brand Development 

Brand development for organisations, products, services, and places. Conceptualisation and creation of market positioning, testing, and implementation.

Design Strategy + Management

Management of strategic approaches to using design as a driver for growth and development in environments with and without design background.

Market and User Research

Cultural Analysis, Ethnography, and Trend analysis. Realisation of user interviews, observation and UX Research for products, services, and places.

Brand Identity

Development of Brand Identities, Visual Identities, and Corporate Designs.

Creative Direction

Creative and artistic lead in communication design and advertisement.

Storytelling

Use of illustration and animation to tell stories for or about people, brands, places, and research.

Graphic Facilitation

Graphic facilitation for conferences, meetings, and workshops.

Workshops

Development of Design Thinking and Brand Positioning workshops.

Talks & Presentations

Speaker about creativity, research visualisation, and design thinking.

Recent Stuff 

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Just Wind, Dust, and a Pitch, Anti-Atlas, Morocco

Hi there! The stories on this website are a combination of text, picture and sound. In this mobile version, you can listen to the audio by clicking on play on top of this page (if available) or swipe left and right to navigate through the photos. If you wanna get the best experience of this website please use a computer. Have a nice day!

Partners

Studio INTO innovates by focussing on people’s lives and understanding wider social influences. We design and create business strategies by understanding both the values of our clients and the opportunities in the market.

Media company Kastner AG delivers high-quality printing services in a wide range of applications and materials.

Design Studio Identity Lab is an interdisciplinary design team that explores identities, conceives ideas and develops strategies for brands and companies.

Disclaimer

This website is owned and managed by Mag. Philip Reitsperger, MA. All content including pictures, sounds, and texts are protected by copyright. All rights reserved. Please contact Philip Reitsperger for permission to copy, distribute or reprint.

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